Radisson Rewards, a loyalty program for Radisson branded hotels outside of the Americas, will soon go through a refresh.
Radisson Rewards was launched in 2018 (read more here) when Club Carlson’s name was retired, and a new set of elite benefits was launched.
You can access Radisson Rewards here.
READ MORE: Radisson Rewards Rate & Bonus Points Offers
Radisson is teasing about its loyalty program refresh in an email received yesterday.
Radisson Rewards benefits matrix (CURRENT)
Club Carlson benefits matrix (PREVIOUS)
Conclusion
Radisson Rewards, as a program, is not very relevant today. The benefits are not very well aligned with what Hilton, Hyatt, Marriott, or even IHG offer.
Americas region was sold to Choice Hotels, and Radisson Rewards Americas program is eventually folded to Choice Privileges.
It is interesting to see what level of program refresh we will see soon. I hope they make it competitive again and launch relevant bonus opportunities for members.
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